Analytics
The numbers to watch and how to test a change.
The Articles on this shelf, in order
How to tell if your loyalty program is working
- Three figures to read weekly
- Two figures that flatter
- Your own monthly benchmark
10 minHow to test whether your program makes a difference
- Three fair ways to test
- How many members you need
- A four-line test plan
10 minWhich sign, link or post brings you the best members?
- One QR code per placement
- Signs ranked by who returns
- What to try for each result
10 min